And you are?

We are brand and design agencies e-Types and e-Types Daily, and type foundry and concept store Playtype. We create meaningful and attractive brands based on strong ideas and strategy. Welcome.

  • The History is Now

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    Nationalmuseet
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    In a time of relentless change, museums play the role as collective memory, an anchor in an ever more fluent world. e-Types helped Nationalmuseet (The National Museum of Denmark) express this role through a brand new visual identity.

  • Introducing the New Nordic Beers

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    Carlsberg
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    With the launch of two new Nordic 0,5% beers, Carlsberg offers modern light beer for modern consumers. Light, yes, but they neither quite taste nor look like beers of their category.

  • Effortless Style

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    Soulland
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    The new soulland.com is an ambitious take on a webshop that combines experiences and sale – two ingredients that rarely go hand in hand, and that few have succeeded in balancing. e-Types and Soulland took up the challenge.

  • Chase the Blue Line

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    Dansk Atletik Forbund
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    Copenhagen will be hosting the IAAF World Half Marathon Championships in 2014. For the first time in history the race includes a mix of the world's best elite runners and 30.000 recreational runners. So we added a public dimension to the event identity

  • What Does Courage Look Like?

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    DI
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    Conventional office deco is about finding something nice for your white walls. Why don’t we tell relevant stories?

  • Extend the Game Experience!

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    IO Interactive
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    The Hitman-series are some of the most successful games ever to come out of Denmark. With the latest addition, Absolution, IO Interactive who is behind Hitman wanted to extend the game experience.

  • Staging Improvisation

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    CPH Stage
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    With festivals for music, movies and even nightlife it was only a question of time before the theaters got their own festival. This June it finally happened as Copenhagen-based CPH Stage was held for the first time.

  • Bring Me the City

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    Metroselskabet
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    No other means of transportation is as suited for the future as the Metro is. Fast, safe, easy on the environment and free from old-world-style tedious schedule. A new campaign by e-Types showcases all its possibilities.

  • Beyond Pastry

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    DDAI
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    What is ‘Danish’? Sure, it’s pastry – but is that really what we want it to represent? Why not try to make ‘Danish’ pertain to something bigger and bolder like our world-renowned legacy of 20th century architecture and design?

  • Playtype FAUX Soulland

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    Playtype x Soulland
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    We're proud of our collaboration with Danish fashion brand Soulland.

  • Abstractions of the Mind

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    Lundbeck
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    Today Lundbeck opens their new innovative building dedicated to the core of what they do and their reason to be — making a difference for patients suffering from diseases such as depression, schizophrenia and Alzheimer’s. e-Types is behind visual concept and naming.

  • The Wonders of Research

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    Det strategiske forskningsråd
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    Loud colors and a systematic use of typography bring a modern feel to the serious world of research in the publications from the Danish Council for Strategic Research.

  • Type a Bag

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    Mismo x Playtype
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    Combining their classic bag design with typography, Mismo has collaborated with Playtype on a crafty and cool series of unisex shoppers, laptop covers and wallets.

  • North by Northeast

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    Nordatlantens Brygge
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    The North has a lot of things going on these days. TV-series, food and our way of living have the attention of the world. Serving as a cultural hub for Iceland, Greenland, and the Faroese Islands, Nordatlantens Brygge (The North Atlantic House) is an integral part of the buzz. e-Types developed a new brand strategy and visual identity for them.

  • Get the World

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    Sanoma
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    One of Europe's biggest media and learning companies Sanoma was in need of strengthening its brand. After years of growth, Sanoma needed to revisit the fundamental question – Why do we even exist?

  • Reclaim Orange

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    Roskilde Festival
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    Famous for its line-ups, its volunteer-driven organization and its support of humanitarian and cultural work. e-Types is behind Roskilde Festival's updated visual identity that is being published today.

  • Industrial Beauty

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    Gottlieb Paludan Architects
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    Building major train stations and power plants can indeed be sexy. Accentuating this was the goal as e-Types helped create the brand for the merger of the two architectural offices Public Architects and Gottlieb Paludan.

  • A Maritime Nation

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    M/S Museet for Søfart
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    e-Types is proud to have been a part of the creation of M/S Museet for Søfart (Maritime Museum of Denmark).